Taking Brands Forward
Part of The Mobile Revolution.
I am an experienced marketing professional with a background in Digital Strategy, Growth & Transformation. Built in-house digital teams, grew various marketing channels, created new revenue streams and drove efficiency through marketing transformation.
Passionate about digital change and innovation, I am always keen to connect and exchange views around industry-wide issues.
Outside of work, I'm a huge fan of gigs that doesn’t play any musical instruments, I am an amateur basketball player that is not very tall and an avid lover of good coffee!
Public Speaker & Awards Judge: Programmatic Pioneers 2019 & 2022, d3Con 2022, M&M Global Awards 2020, Peak Awards 2022
Digital Marketing & Growth
ABOVE AND BEYOND
RAISING THE BAR
RECENT WORK HISTORY
Director of Acquisition & Growth, OPAP Group
FEBRUARY 2021 - PRESENT
Leading the growth of OPAP’s online business through marketing & ad-tech transformation, experimentation & talent development.
Global Head of Online Media & Mobile, Betway Group
FEBRUARY 2016 - JANUARY 2021
Built from scratch the Global Digital Media unit, led the ad-tech transformation journey and generated impactful & cost-efficient media strategies for all Betway’s markets & products.
Mobile & Programmatic Manager, Amobee
APRIL 2013 - JANUARY 2016
Stepped into the hugely exciting area of Mobile Marketing & Programmatic buying. Led many global accounts, such as Unibet, McDonalds, Redbull to take the next step into their digital marketing transformation, by leveraging new areas of revenue & growth.
WHAT I’VE LEARNED
SEPTEMBER 2010 - AUGUST 2011
Learnings: How to truly embrace different ideas & cultures, how to tackle hard deadlines and a bit of marketing
SEPTEMBER 2005 - MAY 2010
Learnings: That I don’t like accounting and I could possibly be decent in marketing. Also that cold coffee sucks
What People Say About Me
''It's rare to come across real leaders and mentors like Thanos. He is always keen to share his knowledge but also never stops learning. He taught me many things in terms of digital marketing but also in terms of leadership, patience, challenge, think ahead attitude & self-discipline. It was a whole mindset and he is definitely an A player.''
Consumer Apps Lead at Snapchat
Thanos is highly skilled digital marketing expert that strives for excellence, always up to date with the latest developments in his field and constantly looking for ways to do things bigger, faster, and better. Well-known for his ability to connect with people he makes a terrific team leader and someone that people want to work with.